Amazon World’s largest e-retailer is India’s most trusted online shopping brand followed homegrown Snapdeal and Flipkart.Ebay, Myntra, Yepme, Jabong, Naaptol, Shopclues and Askmebazaar Other firms to figure in the top 10 trusted online shopping brands.
The survey was conducted among 2,500 respondents, aged 21-50, across 16 cities and its findings have been compiled in the Brand Trust Report, India Study 2016. The report is issued annually by TRA (formerly Trust Research Advisory).
According to TRA Chief Executive Officer N Chandramouli Amazon is India’s most trusted online shopping brand with 36 per cent of the trust pie. Together, these three brands make up for 76 per cent of online shopping trust pie.